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JPG vs PNG vs WEBP: Which Image Format Should You Use?

A quick guide to picking the right image format for photos, logos and web graphics.

Rook Dev Studio5 min read

JPG: best for photos

JPG uses lossy compression that works great for photographs with lots of color variation. It doesn't support transparency.

PNG: best for graphics and transparency

PNG is lossless and supports transparent backgrounds, making it ideal for logos, icons and screenshots with text.

WEBP: the modern all-rounder

WEBP typically produces smaller files than both JPG and PNG at similar quality, and supports transparency too. Most modern browsers support it well.

Converting between formats

RookImg's Convert tools handle JPG, PNG and WEBP conversions instantly in either direction, so you can always match the format to the platform you're uploading to.